Polymarket CMO was found to have paid over $2.5 million to more than 800 influencers, none of whom disclosed their paid promotional relationships.
Foresight News reports, according to Politico, that Polymarket Chief Marketing Officer Matthew Modabber transferred more than $2.5 million to over 800 people through his personal PayPal account between January 2025 and February 2026. Among them, approximately 24 identifiable influencers posted Polymarket-related content on the X platform after receiving payments, with over 490 posts made in total, none of which disclosed the paid promotional relationship. Recipients included content creators from various backgrounds, such as conservatives and progressives. Some posts presented Polymarket odds data using news-like terms such as "BREAKING" and "NEW." A Polymarket spokesperson stated that cooperating with influencers is part of the company's routine business activities, but declined to comment on related disclosure policies or Modabber's use of a personal account for transactions. The US Federal Trade Commission requires influencers to disclose any "material connection" with brands they promote.
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