Taco Bell Has a Plan toWin Back Customers After Cyclospora Outbreak -- WSJ
Dow Jones2026/07/30 14:17By Heather Haddon
After a parasitic outbreak was linked to lettuce served at its restaurants, Taco Bell sales took a hit, it said in its earnings today.
Now, it's using $1 Mexican Pizzas and limited-time offers like butter chicken tacos to entice people back. Shares in Yum Brands, its parent company, rose more than 3%.
This item is part of a Wall Street Journal live coverage event. The full stream can be found by searching P/WSJL (WSJ Live Coverage).
(END) Dow Jones Newswires
July 30, 2026 10:17 ET (14:17 GMT)
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