Mattel promotes Roberto Stanichi to president, chief marketing and brand officer

Reuters2026/07/31 15:00

Bitget offers one-stop trading for cryptocurrencies, stocks, and gold. Trade now!

A welcome pack worth 6200 USDT for new users! Sign up now!

Mattel promoted Roberto Stanichi to president, chief marketing and brand officer.
He oversees brand and business strategy, marketing, consumer insights, demand creation, product design across major brands including Barbie, Hot Wheels, Fisher-Price.
Stanichi became chief global brand officer in 2025, helping shift Mattel to a brand-centric operating model.
He previously led Vehicles and Building Sets, overseeing Hot Wheels growth, Matchbox, Thomas & Friends, MEGA BLOKS, the launch of Mattel Brick Shop.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Mattel Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 202607311100BIZWIRE_USPR_____20260731_BW825645) on July 31, 2026, and is solely responsible for the information contained therein.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

Understand the market, then trade.

Bitget offers one-stop trading for cryptocurrencies, stocks, and gold.

Trade now！

Mattel promotes Roberto Stanichi to president, chief marketing and brand officer

You may also like

Crypto prices