Hasbro’s Wizards of the Coast partners with G2 Esports in long-term collaboration

Reuters2026/08/11 15:06

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Hasbro’s Wizards of the Coast entered a long-term partnership with esports group G2 to feature its games on G2’s Counter-Strike jersey.
The collaboration starts with Exodus, a sci-fi action RPG developed by Wizards studio Archetype Entertainment, as the first featured title.
The Exodus-branded jersey debuts at the Esports World Cup on Aug. 12, when G2 plays M80.
Future jersey designs will rotate in other Wizards titles over the term, building an evolving merchandise and marketing platform tied to esports audiences.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Hasbro Inc. published the original content used to generate this news brief on August 11, 2026, and is solely responsible for the information contained therein.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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Hasbro’s Wizards of the Coast partners with G2 Esports in long-term collaboration

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