Digital Brands Group targets 5x ROAS as AVO revamps e-commerce platform in October
Bitget2026/09/24 12:18- Digital Brands Group set a target of achieving 5x return on ad spend to support scaling digital advertising alongside revenue.
- AVO posted 221% year-over-year revenue growth from Aug. 1 to Sept. 11, 2026, despite a 78% cut in digital marketing spend.
- Marketing efficiency improved to 3.65x ROAS in the period, with weekly net revenue up 442% from Week 1 to Week 6.
- A redesigned e-commerce platform is slated for the first week of October, aimed at lifting conversion and average order value.
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